Why we love it
- Uses the power of oxygen for a natural, effective alternative to bleach
- Supports sustainable practices, with concentrated powder reducing water waste
- Made from non-toxic, hypoallergenic ingredients, safe for you and the planet
Free carbon neutral shipping on orders $29+. Arrives in 3–5 days. Free, easy 30-day returns.
Sure, oxygen is ‘most popular’ for maintaining life on Planet Earth, but have you discovered its second-most popular use? We have! Used with Nellie's Laundry Soda, Oxygen Brightener uses the power of oxygen to penetrate stains and strip away dirt, odour, and grime. As a safe alternative to bleach, it keeps your colors bright and your whites white. Above all, the formula is chlorine-free, colour-safe, septic-safe, and hypoallergenic. You’re welcome, Planet Earth.
Why Powder?
Liquid detergents are made up largely of water. At Nellie’s, we don’t think selling and moving water around the planet is a very good idea. The fact is, more cleaning power can be packed into a smaller space using powder.
Our story:
Nellie’s was inspired by you guessed it, Nellie! She was a big believer of green cleaning and valued using simple, honest, and effective products. Therefore, her son, James, created an entire line of cleaning products free of toxins and phosphates to honor her. All items are planet friendly, concentrated, and highly effective, helping to keep the planet as spotless as your home!
