Tom's of Maine Wicked Fresh Fluoride Toothpaste
4 oz
Why we love it
- Promotes fresh and clean feeling for longer periods
- Environmentally friendly and chemical-free formula
- Supports oral health and protects against tooth decay

Free carbon neutral shipping on orders $29+. Arrives in 3–5 days. Free, easy 30-day returns.
Tom’s of Maine finally crafted a naturally derived toothpaste with fluoride for extra cavity protection — Tom’s of Maine Wicked Fresh Fluoride Toothpaste. It’s packed with powerful ingredients that are gentle enough for sensitive gums, yet strong enough to banish bad breath. Now, that’s wicked fresh! The smooth, light texture of Tom’s wicked cool toothpaste will have your mouth feeling clean, while fluoride will help prevent cavities.
Looking for a natural toothpaste without fluoride, or other natural self-care products? Tom has you covered. See what else Tom’s of Maine has to offer.
Want to add more natural products to your bath and body routine? From body washes and natural deodorants to healthy body lotions, Grove Collaborative has what you need.
Healthy ingredients for healthy gums
Tom’s of Maine natural toothpastes are made with ingredients like root extract and natural flavors that are safe for your teeth and gums. There are no artificial colors, flavors, or preservatives, and the formulas are never tested on animals.How to stop cavities in their tracks
- Brush your teeth at least twice a day.
- Clear out the gunk in between your teeth with floss.
- Rinse your mouth daily with a flouride and/or antiseptic mouthwash.
- Avoid sugary foods.
- Visit your dentist regularly.
Let’s close the loop on packaging to ensure it doesn’t end up in landfills or oceans
TerraCycle® and Tom’s of Maine have partnered to create a national recycling program for typically hard-to-recycle waste streams. Reduce your impact on our planet - participation is simple and free.
Mouthwash bottles and caps, toothbrushes, deodorant containers and caps, soap packaging, floss containers, and toothpaste tubes and caps can be recycled through TerraCycle®.
How to Start:
1. Create a Terracycle account. This is mandatory for participation and allows you to track your recycling and impact.
2. Collect your empties - no need to even rinse them out - and put them in an eco-friendly envelope, box or other container. Reuse packaging you already have for mailing.
3. Request and print your label from Terracycle.com
4. Ship!
You can find more information here.